{"id":744,"date":"2024-08-06T11:21:47","date_gmt":"2024-08-06T11:21:47","guid":{"rendered":"https:\/\/euprtoday.com\/les-marketeurs-au-regime-de-la-transparence\/"},"modified":"2024-08-06T11:21:47","modified_gmt":"2024-08-06T11:21:47","slug":"les-marketeurs-au-regime-de-la-transparence","status":"publish","type":"post","link":"https:\/\/euprtoday.com\/fr\/les-marketeurs-au-regime-de-la-transparence\/","title":{"rendered":"les marketeurs au r\u00e9gime de la transparence"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"jArticleInside\">\n<p class=\"app_entry_lead\">\n            La suppression des cookies tiers est une opportunit\u00e9 pour les marketeurs pour repenser leur strat\u00e9gie et construire une relation de confiance avec les consommateurs.        <\/p>\n<p>La protection des donn\u00e9es personnelles est devenue un enjeu majeur au fil de l\u2019essor de la vie num\u00e9rique. Inquiets de leur usage, qu\u2019il s\u2019agisse d\u2019informations sensibles ou non, les consommateurs r\u00e9clament aujourd\u2019hui un niveau de transparence des plus hauts qui r\u00e9sonne avec les enjeux \u00e9thiques et de responsabilit\u00e9s actuels.<\/p>\n<p>En r\u00e9ponse \u00e0 ces&#8230;<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.journaldunet.com\/martech\/1527909-fin-des-cookies-tiers-les-marketeurs-au-regime-de-la-transparence\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La suppression des cookies tiers est une opportunit\u00e9 pour les marketeurs pour repenser leur strat\u00e9gie et construire une relation de confiance avec les consommateurs. La protection des donn\u00e9es personnelles est devenue un enjeu majeur au fil de l\u2019essor de la vie num\u00e9rique. Inquiets de leur usage, qu\u2019il s\u2019agisse d\u2019informations sensibles ou non, les consommateurs r\u00e9clament [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66],"tags":[],"class_list":{"0":"post-744","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-martech"},"_links":{"self":[{"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/posts\/744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/comments?post=744"}],"version-history":[{"count":0,"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/posts\/744\/revisions"}],"wp:attachment":[{"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/media?parent=744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/categories?post=744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/euprtoday.com\/fr\/wp-json\/wp\/v2\/tags?post=744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}